IBC.
1)two goals
表达观点
吸引听众
2）How
words、ideas
Thought、knowledge
2.1 Tell a good story
(Empathy、)
2.2 Question/Startle your audience
2.3 Make Visual stimulation
using quotations
anaphora
3）Useful Tips
3.1 凝练、言简意赅
3.2 准备阶段避免开篇重复，立意新颖
3.3 借鉴不可生搬硬套
3.4 多尝试
3.5 记叙、说明、议论
