分层叙述

Features-tech, discount

Advantages-processing, price

Benefits-time, money

分析听众

守住身份 （不透露个人职位，语言自信）

Good moring, I am ___ (编个名字)。 Today I am introducing to  you the ____ (推销产品).

适当加入次要信息-增强语言表达的高级感

考虑买家情感需求-性能，价格

features advantages benefits 

I'm talking to you from its features advangtages and benefits 

absolutely compared 

I'm introducing to you

Thanks so much for your attention.

任务说明：用1分钟向客户介绍产品。

思路：

1.理解任务

2.完善要求

3.组织表达

框架

1.说明特征

2.告知优势

3.阐释收效

技巧

1.分层叙述

2.分析听众

3.守住身份

Today I am introducing to you......

It is absolutely a combination of ......and......

I am talking to you from its features,advatages and benefits.

注意：推销产品过程中要注意补充产品的质量（有比较级）和价格（更少）

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