问卷调查与数据分析

问卷调查与数据分析
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1 李克特五级量表

2 语义差异量表:

用在跨文化交际当中

e.g. Listening comprehension tasks are :

difficult __:____:___:____:____:__X__:____easy

useless__:__X__:___:____:____:____:___useful

X代表的是标记,一般是七个程度,测态度,文化观念,列成对的反义词,如可以列十对。

3. Numerical Rating Scales 这个是李克特量表的变形:

e.g.1=not at all 2=not really 3=so-so 4=quite a lot 5=very much Consider the following item.If you like hamburgers very much, write "5"in the space in front of the question.

_______ how much do you like hamburgers?

Please write one( and only one) whole number in front of each question and do not leave out any of them. Thanks.

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授课教师

北京外国语大学
北京语言大学